This was wildly different than the normal, still-evolving Pong systems, which were dedicated to only playing simple games with a multitude of variations at the flick of a switch. Using one of their own microprocessors (still a very new concept in 1975), design of the console was centered around its being programmable. Though little is currently known about the origins of the console, someone at Fairchild must have decided that the company should enter the new videogames market with a bang. The Fairchild VES was designed at Fairchild Camera and Instrument Corporation, most known for their subsidiary Fairchild Semiconductor, whose chips the console was based around. At this point, Fairchild entered the market with a new machine that wasn't a "me too" device at all. By 1976, the Pong-driven videogame industry was starting to decline in popularity due to oversaturization, caused by "me too" companies flooding the market with cheap imitations. The console that changed home videogames as we know them, the Fairchild Video Entertainment System (VES) revolutionized an industry but soon suffered for it.